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Separating the Grain from the Chaff in Agriculture & Food
Browsing All Posts filed under »Food«
“Big Organic”: Threat or Opportunity?
I’m proud of the growth in the organic sector. According to the Organic Trade Association, organic sales in the United States have increased from $3.6 billion in 1997 to over $39 billion in 2014. This double-digit rate of growth holds true for Canada, too, which is now the fourth-largest organic market in the world. This […]
End the Food Wars: Let’s Fight for Understanding Instead
February 10, 2015
What would our conversations about food and agriculture look like if we strove for mutual understanding rather than a conversion to our way of thinking? What if the loser of an argument was the one who had failed to gain any understanding or appreciation for the viewpoints of their opponent?
Feeding the World: Beyond the GMO/Organic Dichotomy
August 19, 2014
We should all recognize by now that “feeding the world” is much more a logistical and political challenge than an agricultural one. As a farmer, however, I spend a lot of time thinking about producing food economically, efficiently, and ecologically. Conventional wisdom dictates that genetically-engineered crops are a vital part of the overall solution, while organic […]
Organic Farming and Modern Technology: Friend or Foe?
June 27, 2014
I just listened to a recent interview with Julie Borlaug, associate director for external relations for the Norman E. Borlaug Institute for International Agriculture at Texas A&M. Julie is the daughter of the scientist who is often referred to as the ‘father of the Green Revolution,” which saw the introduction, beginning in the late 1950s, of […]
Academics Review: Selling the Fear of Organic Marketing
June 6, 2014
It’s been a little over four years since I joined Twitter and a year since I started blogging. What I originally considered a way to share information about my farm has evolved into something that feeds my passion for informed discussion and logical debate. The farmers, scientists and bloggers I’ve encountered have radically altered the […]
Walmart and Organic Food: Help or Hype?
April 10, 2014
According to a news release published yesterday and widely parroted around the web, Walmart is poised to take its “lowest price is the law” approach to some of its organic offerings, promising to make organic food “affordable” to all. According to their own research, 91% of its shoppers would buy organic food if the price […]
Want to Move the GMO Discussion Forward? Label Them!
March 26, 2014
If your views tend toward the “pro-GMO” perspective, you’re the audience I had in mind when writing this piece. Here’s my thesis: I believe mandatory labels would be the best tool to provide clear, accurate and consistent information to consumers about foods containing, or derived from, genetically engineered crops and animals, and they would also […]
Deconstructing Don Huber – A Tale of Two Talks
January 10, 2014
This is a story of two talks, both of which are almost identical. It’s also the story of two people, both of whom are also the same person. What separates both are a couple of years, perspective gained, and perspective lost. I first heard Dr. Don M. Huber, Emeritus Professor of Plant Pathology at Purdue […]
Better Beef? A Retro Perspective on Market Differentiation
January 8, 2014
I noticed this certificate posted on the wall of an Ottawa diner we visited last weekend, and I couldn’t resist capturing the image. Issued in 1994, the faded print assures consumers that the restaurant uses Alberta Beef: “A Sign of Superior Quality” and it’s signed by representatives of the Alberta goverment, the Alberta Cattle Commission, […]
The Blog of Rob Wallbridge
Occasional posts on food, farming, and related topics from an organic farm in Western Quebec, Canada.
The Fanning Mill 
February 10, 2016
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